Club member publishes book of strategies for communicators

National Press Club member Ed Barks just published his fourth book, Insider Strategies for the Confident Communicator: How to Master Meetings, Presentations, Interviews, and Advocacy.

“This book will remain forever free,” Barks said. “I decided to offer the advice in one complimentary resource to give readers a one-stop guide for their communications endeavors.”

The free book is available in ebook format.

Barks, a business author and communications strategy consultant, describes the new book as “a greatest hits album from your favorite band or, in this case, author.”

The volume is intended for business professionals, such as an executive who speaks in a wide variety of public forums, in person and remote; a corporate or association spokesperson who deals with the media; a government relations professional charged with attaining public-policy objectives; a subject matter expert who tends to drift when addressing audiences, reporters, and public officials; a developing executive motivated to climb the corporate ladder; or an entrepreneur unaccustomed to attention from the press and public.

The book’s foundation rests on more than three dozen concise Insider Strategies briefs, including 12 Roadblocks to Speaking Success, Your Media Rights and Responsibilities, Fine-tuning Your Capitol Hill Strategy, Become a Video Conference Pro and Crucial Crisis Communications Clues.