Last Day to Register for Aug. 20 Workshop on Online PR Tactics

Using online tactics to deliver messages directly to a target audience will be explored in a seminar at 10 a.m. Friday, Aug. 20. Previously scheduled in the Murrow Room, this workshop has moved to the Bloomberg Room. The cost for the 90-minute seminar is $45 for members and $55 for non-members.

Chris Battle, a partner at Adfero Group and member of the National Press Club, will lead “Shooting Straight: Practicing Direct Public Relations.” This is the fourth session in the “Get PR Smart” series of workshops on trends crucial to PR professionals.

The educational seminar will cover the following topics: how to use blogs to communicate to various audiences, what type of blog is best suited for your organization’s message, ways to use video resources to host online events, importance of email marketing, and social media’s impact on the paradigm shift from controlling your message to influencing your message.

To register and view upcoming classes, please visit www.press.org/prsmart

To obtain the code for the NPC member discount, contact Joshua Funk at [email protected]

"Get PR Smart" is sponsored by the Club and Adfero Group.