Learn what's in and what's out for digital media in 2014 with Adfero Group

Join Adfero Group on Jan. 31 in the Club's Conference Rooms to learn what’s in and what’s out for digital media in 2014.

The fee is $35 for NPC members. Registration is required (http://www.press.org/events/get-smart-digital-media-2014-whats-whats-out). NPC members should enter promo code “GETSMARTNPC” for the discounted price. The session will begin at 9 a.m. and end at 11 a.m.

Two digital experts, Sue Zoldak and Gary Nuzzi, unleash their digital media predictions for 2014. Which interactive, social, and advertising tactics are a must for your 2014 communications campaign? Which tactics and strategies will plateau, and which will all-out fail? Regardless of your budget, allocating resources to the right digital media will be critical to the success of your advocacy, grassroots and/or public affairs campaign this year.

Hear two points of view, #TeamGary vs. #TeamSue: find out what they can’t get enough of and what they hope will never see the light of day again.

The get {smart} series is sponsored by the National Press Club Journalism Institute and Adfero Group.