Take lessons in social media from NASA manager

Jason Townsend, NASA's deputy social media manager, will present case studies from recent NASA news that illustrate working with multiple social media platorms and tailoring information for their audiences at noon, Nov. 20.

The "Get It Online" lunch discussion series brings experts in social media and digital communication to the Club for a members-only lunch discussion. The speaker will provide a five to ten minute introduction, and then will answer questions and lead a discussion. Members should plan to be seated by noon and may use their member number to order lunch. There is no cost to attend the event, other than the member's own cost of food and beverage. The event will conclude by 1:30 p.m. Members may register online (must be logged into NPC website): here.

Townsend is the Deputy Social Media Manager for NASA where he helps oversee and coordinate over 450 social media accounts covering NASA’s people, missions, and programs. He coordinates between internal social media users and NASA’s external community of fans and followers to tell NASA’s story using tools such as the agency’s flagship Twitter account, @NASA, and pages on Facebook and Google+.

Additionally, Townsend provides guidance to agency leadership on social media best practices, policy, and upcoming social media activities. He also plans and supports successful NASA Socials (formerly Tweetups) events that take online engagement with fans and followers to the next level through behind-the-scenes, in-person experiences.

For questions, contact Anthony Shop ([email protected])